Introducing Brand Voice Settings: Make Every AI Email Sound Like You

Version 1.0.32

One of the most common questions we hear from agents is: "The emails are great — but can they sound more like us?" With v1.0.32, the answer is a clear yes.

Brand Voice Settings is a new configuration page available to agency owners and admins at /dashboard/settings/brand-voice. It gives you direct control over the inputs the AI uses every time it generates a nurture sequence, so the output reflects your agency's identity rather than a generic default.

What you can configure

Agency Name

Sets the name woven into generated copy — useful if your trading name differs from your registered business name, or if you run multiple brands.

Tone

Choose from four distinct tone options. Each option displays a short preview example inline, so you can read a real sentence in that style before selecting it. The tones range from formal and authoritative to conversational and approachable.

Tagline

A short strapline that the AI can incorporate where it fits naturally in the email copy.

Default Email Signature

A rich text editor for your standard sign-off — name, role, contact details, disclaimers, or anything else you want appended to every generated email.

Primary Colour

A colour picker that applies your brand colour to the visual email template, keeping outbound emails consistent with your wider marketing.

Logo

Upload your agency logo for display in the email header.

Sample Copy

This is the most powerful field on the page. Paste in existing marketing material — your website's About page, a recent newsletter, property descriptions, anything written in your agency's voice. The AI reads this text and uses it to calibrate the style, vocabulary, and rhythm of everything it generates for you going forward.

Test before you commit

The Test Generation button at the bottom of the page generates a full sample Seller nurture email using your current settings. You can review it, tweak your inputs, and test again until the output feels right — without creating a real contact or sending anything.

Changes apply immediately

Settings save as you go. The moment you update a field, all future AI generations will use the new values. There's no publish step or cache to clear.

Who can access this page

Brand Voice Settings is restricted to users with the Owner or Admin role. Team members with lower permission levels will not see this page in their settings menu.

Getting started

1. Navigate to Settings → Brand Voice in your dashboard.
2. Fill in your agency name, select a tone, and add your tagline and signature.
3. Paste a sample of your existing marketing copy into the Sample Copy field.
4. Upload your logo and select your primary brand colour.
5. Click Test Generation to preview a Seller email.
6. Adjust any fields and test again until satisfied.

From this point on, every nurture sequence NurtureHub generates for your agency will reflect your settings.