Introducing Customer Success Analytics
Introducing Customer Success Analytics
Available from: v1.0.89
Customer Success Analytics gives your team the data and automation needed to proactively manage customer relationships, identify growth opportunities, and reduce churn — without leaving the platform.
Overview
The Customer Success Analytics module combines real-time usage tracking, health scoring, and intelligent alerting into a single workflow-integrated experience. It is designed for customer success managers, account teams, and operations leaders who need a reliable, data-driven view of their customer base.
Key Features
Customer Health Scores
Every customer account receives an automatically computed health score derived from a configurable set of signals:
- Product usage activity — frequency, depth, and breadth of platform engagement
- User adoption — proportion of licensed seats actively using the product
- Engagement indicators — support interactions, training completions, and check-in history
- Contract signals — days to renewal, outstanding invoices, and contract tier
Scores are updated continuously and displayed at the account level, giving your team an at-a-glance status for every customer.
Usage Pattern Tracking
Drill into the specific ways each customer uses the platform:
- Session frequency and duration trends over time
- Feature-level adoption rates across an account
- Active vs. dormant user identification within a customer organisation
- Comparative benchmarks against similar customer segments
Success Metrics Dashboard
A centralised dashboard brings together the most important customer success KPIs:
| Metric | Description |
|---|---|
| Health Score | Composite score reflecting overall account health |
| Adoption Rate | Percentage of features or seats actively in use |
| Time-to-Value | Days from onboarding to first meaningful engagement |
| Renewal Risk | Predictive indicator based on health trend and contract proximity |
| Expansion Signal | Score reflecting likelihood of upsell or expansion |
Expansion Opportunity Identification
The platform automatically surfaces accounts that show strong growth signals:
- High and rising health scores
- Increased usage breadth approaching capacity limits
- High engagement from multiple stakeholders within a customer organisation
These accounts are flagged in the dashboard and can trigger automated outreach workflows.
Churn Prevention Alerts
Configurable alerts notify the right people when a customer is at risk:
- Set health score thresholds that trigger alerts when crossed
- Define alert severity levels (e.g. warning, critical)
- Route alerts to individual team members, Slack channels, or external webhooks
- Review alert history and resolution status from the dashboard
Automated Customer Success Workflows
Build rule-based workflows that act on customer health events without manual intervention:
- Trigger types: health score change, usage milestone reached, alert fired, renewal date approaching
- Actions available: send notification, assign task to CSM, create follow-up reminder, escalate to manager, trigger external webhook
- Conditions: filter by account tier, region, product line, or any custom attribute
Workflows reduce manual overhead for common touchpoints such as:
- Onboarding check-ins at defined milestones
- Re-engagement nudges for low-activity accounts
- Renewal preparation tasks when a contract enters its notice window
- Escalation paths when a health score drops to critical levels
Getting Started
- Enable the module — Customer Success Analytics is available to all accounts on supported tiers. Navigate to Settings → Modules and enable Customer Success Analytics.
- Configure health score signals — Go to Customer Success → Settings → Health Score and select which signals to include and their relative weights.
- Set alert thresholds — Under Customer Success → Alerts, define the score thresholds that should trigger notifications and assign routing rules.
- Build your first workflow — Open Customer Success → Workflows → New Workflow and choose a trigger event to get started.
- Review the dashboard — Your Customer Success Dashboard will begin populating with health scores and metrics as usage data is collected.
Permissions
| Role | Access Level |
|---|---|
| Customer Success Manager | Full read/write access to all accounts assigned to them |
| Account Executive | Read access to assigned accounts; can view expansion signals |
| Admin | Full access to all accounts, settings, and workflow configuration |
| Read-Only | View dashboard and metrics; no workflow or alert management |
Notes
- Health scores are calculated continuously and may take up to 15 minutes to reflect the latest activity.
- Historical usage data is retained for 24 months by default. Retention settings can be adjusted by an admin under Settings → Data Retention.
- Automated workflows run in the background and log all actions to the Workflow Audit Log for review.